Tuesday, 28 July 2015

Week Three Critique

Today in class we had another critique session in small groups, where we went through and pointed out what was working and what wasn't working so well. It was quite helpful seeing how people had approached all three posters, with everyone having a lot of different ideas.

In terms of my posters, as shown in my most recent blog post, I hadn't really looked at adding all of the colour coding just yet, as I was looking to get a basic structure working. One of the pieces of feedback I recieved on my poster was to make sure there is the exact same grid structure which runs across all three of the posters. With this in mind, I will go back into InDesign and set up a grid and duplicate it across to each of the posters, and begin working to craft them to work with the grid composition. There were a few other small bits of feedback, such as working with my yellow horizontal lines, making them extend and fit to a grid composition, and I was also given the recommendation to remove the Massey University logo, because apparently both of the teachers think it's not a very good logo!! On poster one, I will also look to replace the paintbrush logo with another icon that more or less suits Fine Arts and Design, rather than just Fine Arts, as the teacher quite liked this idea.

I found it helpful that we went around the class and analysing a whole range of posters, as it was a good way of the class sharing their ideas with one another, and also ways to learn from others mistakes and feedback they were given on their work. I find that the class critiques are quite an effective way to develop your work, as you not only learn from your own work, but also from the work of others. We had a whole group discussion on general things that the whole class needs to consider when they develop their posters, which involved things such as clear grid structures, precise colour coding, and the use of hierarchy and typography in an organised manner.

I'll continue to work on and improve my posters over the next week, and aim to get a better grid structure across all three of them. I will also look at brainstorming on a few more icons that I could possibly use, and will also look at various other ways I could plot the data, especially the data on Poster Two and Three, since this is the most recent data I have been working with, and am most unfamiliar with. In class I came up with a few ideas on how to plot these sets of data, so I will give these ideas a go when developing my posters. I will keep my blog updated over the course of the next week with each of my refinements.

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